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Duty of Care

Case Study

Ideo.org has Designs on Safety

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Over the last two years, Hanna Pincus has transformed IDEO.org’s Safety and Security policies and systems. By adopting the lens of Human Centred Design (HCD) supported by milestones such as research, quick prototyping, testing ideas and constantly iterating and improving, she has increased transparency and interest around security, and more proactive measures taken at all levels.

Learn how she adopted a human-centred, empathetic approach to traveller safety in this case study, available to download.